Types of Engraved Pens

Engraved pens give a sleek and professional-looking touch to the traditional promotional pen. Many companies use logo pens as a way to promote themselves to clients. Naturally, this method is so popular because it is both successful and affordable. However, you still want to make sure that you stand out above the crowd. In a sea of freebie pens, those with fine engraving on the side are going to stand out over the products with the printed logo rubbing off. Engraved logos are also more durable, for a pen that will keep proclaiming your name for a long time to come.

Nearly all types of engraved pens come in an assortment of colors. Common options include blue, black, red, green, purple and silver. Put a little thought and consideration into the color you choose as this can say a lot about your company. In marketing, the color blue evokes feelings of trust and reliability. Black is used to convey sophistication and elegance. Green is associated with freshness and abundance. Silver has a sleek, scientific feel. Red can be associated with strength, excitement and speed. Choose a color that sends the right message. Potential customers will make a judgment based on the hue you select, even if it’s subconscious.

Different engraved pens will also operate differently. A click pen is a common choice, but those that twist open can seem a bit more elegant. If you want your customers to feel comfortable using the pen often, a soft grip will make it more comfortable to hold. Colored pens typically feature either silver or gold metal along with the color of choice. Both colors have an air of prestige about them, but gold is a bit more welcoming and warm while silver is colder. When you’re selling luxury items, however, seeming cold and a bit aloof isn’t always bad. It may make your products seem a touch above the rest.

Lastly, you’ll need to select the font and wording for your engraved pens. The text you choose will stand out nicely when it is engraved onto the surface of the pen. Make sure the lettering sends just the right message. If you have a well-known logo, you’ll want to include this and keep the font the same as what customers already associate with you. While your company name is the most important feature, you should also be sure to include contact information so clients can find you. A web page is important as this is the easiest way for people to find out more.